Hexagon company logo5/15/2023 ![]() ![]() Ancient Greeks associated the circle with creativity, and the Romans later associated it with monotheism. Zen Buddhism believes that the circle stands for perfection, unity, and enlightenment. This shape can be found everywhere from religion to branding. Circles and ovals. As one of the oldest shapes known to man, the circle shape can be found in every culture.This logo design style is an interpretation of real-life ideas or directions but translated into a loose representation of the image. These shapes are sometimes a combination of geometric and organic shapes. Organic shapes don’t necessarily need to be symmetrical either and their lines are often more free-flowing.Ībstract shapes are unpredictable, asymmetric, and complex. These could be floral shapes, water droplets, leaves, or clouds. Organic shapes can be most closely associated with the four elements (earth, water, wind, fire). Geometric shapes are often associated with mathematical equations and include your most common forms, such as square, circle, triangle, oval, rectangle, and diamond. It is widely accepted that there are three main types of shapes: geometric shapes, organic shapes, and abstract shapes. If you have yet to design a logo, it’s important to understand the different shapes and the meaning behind each. Shapes and forms send subliminal messages to potential customers that you may not be aware of. When it comes to logo design, shapes play a key role in brand messaging. Shapes can be as complex as dodecagons and as simple as triangles. ![]() A shape is the outline of an area or figure it’s a geometric figure that can be recognized on a global scale. Just as colors invoke certain feelings in the customer and are connected to different meanings, so too are shapes.
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